Digital speed sign, the radar which indicates the speed in real time

Digital speed sign

You have probably already encountered road signs displaying your speed in real time in many towns and cities. It is what we call a digital speed sign and it allows road users to be aware of their possible speeding. These preventive and educational speed signs have much more impact than a static traffic sign, which is why Icoms Detections developed the I-SAFE educational speed sign.

What is the purpose of a digital speed sign?

The digital speed sign indicates the speed of motorists. It is generally placed at the entrance of a city or village, around a construction site or near a school. Some studies have shown that these road signs reduce speed by 20 to 30% on average. Unlike a static road sign, which only indicates the maximum authorized speed, a digital speed sign has a greater impact.

What are the characteristics of I-SAFE?

The I-SAFE indicates to motorists their speed at a distance between 120 and 200 m. This therefore allows them to view the display fairly quickly. In this way, motorists will be able to moderate their pace to avoid speeding.

The figures displayed on the device are 39 cm high. There again, this allows drivers to see it from a distance. A text message and/or a pictogram may be displayed in addition to the speed information. A color code is also associated with the messages. In other words, if the motorist is driving too fast, the display will be red. On the contrary, if she adapts her speed, the message will turn green.

Finally, you can also measure and analyze the traffic. Indeed, it may be interesting to analyze the flow of motorists traveling on the roads. You can also measure the behavior of road users and validate the impact of the device. Since the digital speed sign can be moved around, you can validate the location where it produces the biggest impact. A very easy to use software, delivered free of charge with the display, enables these measurements and analyses.

Does the digital speed sign act as a speed trap in case of speeding

Unlike speed traps, the purpose of the digital speed sign is not to issue fines to motorists. On the contrary, its primary aim is to raise awareness of speed excesses and violations of traffic laws. Thanks to the dynamic display, each driver simply sees his or her speed displayed in red or green depending on the maximum speed allowed and the speed at which he or she is driving. A simple message such as “too fast” or “danger”, in addition to the colour code, allows the motorist to see that he or she is speeding. By adapting the speed, the driver sees the display turn green. Thus, in the event of speeding, the driver will not be fined.

What is the benefit for a municipality to deploy I-SAFE signs?

A digital speed sign helps to reduce the speed of vehicles by an average of 2 to 6 km/h. For example, in an urban area with a 50 km/h speed limit, this reduction is very important, especially in the vicinity of so-called sensitive areas such as construction sites or schools and nurseries. Although the presence of static signs shows drivers these high pedestrian density areas, it does not have the same impact as a digital speed sign. This is why this is a very effective solution to better manage traffic and thus avoid an increase in the number of fatal accidents on the road. Furthermore, the I-SAFE can be placed along any road and is mobile. You can therefore easily move it to strategically analyse different locations in the city.

To find out more about our prices and the different models available, please contact us. To do so, all you have to do is fill in the contact form below. Our team will guide you through your needs and our range of digital speed signs.

Icoms Detections also manufactures other products for road traffic management such as traffic counters, bicycle counters and sensors for traffic light management, to name a few examples.